Dr.Necati Aydin, Associate Professor of Economics at College of Business, gave a TEDx talk at Alfaisal University to over 1500 people last year. The talk is now posted on YouTube. Using his deep knowledge and experience of the West and the Rest, Dr.Aydin compares two cultures in terms of ten internalized instructional values. He argues that secret of the Western success and Eastern failure lie in those values. The PowerPoint slides of the talk is available on the following link:

The video of the talk is available at the following link:

After giving the TEDx talk, Dr.Aydin wrote an academic article on the same subject. The article is recently published by KAU Journal of Islamic Economics. The full text of the article can be reached at the following link: